New PGA TOUR Headquarters Plans To Add New Media Center – Action News Jax

JACKSONVILLE, Fla. — Despite rain on Friday, the course was still packed with nearly all of the best golfers in the world competing in THE PLAYERS Championship.

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Last week, Action News Jax took a tour inside the PGA TOUR headquarters at Ponte Vedra Beach.

It’s a 187,000 square foot space for over 750 employees and there’s room to hire several hundred more.

The new world home of the PGA TOUR was a dream in the making for seven years before opening its doors in 2021.

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Allison Keller, the PGA TOUR Executive Director, showed me around their new headquarters.

“We have a chef who makes fresh food from the stations, including flatbread dishes, fresh salads and other really cool gourmet dishes,” Keller said.

It’s clear to see why these employees don’t want to work from home.

There’s a cafe and smoothie bar and places to sit and relax, plus a 24/7 gym to get your heart pumping.

“We encourage our employees to come and train even in the middle of the day, even at odd hours to get that refreshment again, that energy to do what we have to do,” Keller said.

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His economic impact in the region, combined with THE PLAYERS Championship, has generated over $1 billion and will only grow.

“In fact, we are designing a multimedia installation. A media production facility that will open in 2024 and will have an additional annual impact of $112 million, so it will be another 165,000 square foot building packed with technology and broadcast equipment for digital streams and satellite channels. It’s really a testament to the growth we’ve seen in this area,” Keller said.

Keller said THE PLAYERS Championship has been a standout event at Ponte Vedra Beach for 40 years and if you work here you can watch the championship right in your backyard.

“We’re just steps through those trees from the roar of the 17th Island Green, which is one of the most famous golf holes on the planet and our employees love it,” Keller said.

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